The Clinic Growth Hub. Every marketing tool your clinic needs, in one place.
You can have the best clinicians, the best services and the best content in town, and nobody will know unless you tell them. The Clinic Growth Hub is how you do that: email that runs itself, social posts that add value, surveys and lead forms, campaigns, promotions and reviews, all in one platform built for private MSK clinics. One subscription instead of five, and everything already knows about everything else.
An all-in-one marketing platform, built for this niche
Most clinics run their marketing across five or six tools that have never heard of each other: a mailing tool here, a social scheduler there, a survey tool, a form builder, a review widget, a spreadsheet of patients. Each one is another subscription and another login, and none of them knows what the others are doing.
The Clinic Growth Hub is all of those, built as one platform for private MSK clinics. A contact, a survey answer, an email, a post, a voucher and a booking all know about each other, so you can do in one place what used to take six. It is the communication side of your marketing: telling patients what is happening in your clinic, pointing them at your resources and services, and running the campaigns that bring people through the door. Writing your website content is a different job; that is the Clinical Content System, and the two work on their own or together.
Any private MSK clinic that wants to communicate and promote itself properly, whatever its size
The solo practitioner who is paying for a scheduler, a mailing tool and a form builder and would rather pay for one thing that does all three. The practice manager who owns the newsletter, the socials, the surveys and the offers and wants them to talk to each other. The multi-clinician clinic that wants campaigns running every week without someone sitting at a desk making them happen.
It is built specifically for this industry, so the content, the campaigns and the workflows already speak your language. It is less useful if you never want to send anything to anyone. The Clinic Growth Hub is for clinics that communicate, or want to start.
What it does, starting with the things that make the biggest difference
Email that runs itself
Set up a sequence once and it looks after itself: a welcome series for new enquiries, a follow-up after a survey, a reminder before an offer ends, a happy birthday. People move between sequences as they do things, nothing gets sent twice, and you can read every email before it ever goes out.
Helps you stay compliant
Every patient's unsubscribe is honoured across every email you send, automatically. Patients choose what they hear from you: health tips, clinic news, offers. So fewer people unsubscribe from everything. Your patient list is yours alone. No other clinic can ever see it. Sign-up forms record exactly what each person ticked, imports never undo an old opt-out, and there are limits on how many emails any one patient can get in a day or a week. You stay responsible for your list; the platform gives you the tools to look after it.
Social media, scheduled and worth reading
Plan and schedule your posts across your networks from one calendar, the way a paid scheduler does, so you can stop paying for one. Write your own, or start from around 700 ready-made posts that each link to a useful resource, so nothing you post is filler.
Surveys that bring people in
Run as many surveys as you like, from a two-question check-in to a full screening questionnaire. Answers land on the person's record and can start an email sequence straight away, so a survey becomes a conversation, not a spreadsheet.
Forms and widgets for your own website
Drop a sign-up form, a survey or a review widget onto your existing site. Anyone who fills one in goes straight into the Clinic Growth Hub and into whatever sequence you choose.
Campaigns and recipes
A campaign bundles the emails, the posts, the sign-up page and the follow-up into one thing you can see on one timeline. Recipes are ready-made campaigns you install in one click and make your own.
Reviews, shown off properly
Pull your reviews in from Google Business Profile and other review sites and show them on your website with a widget you control, instead of paying a separate testimonials service.
Offers that bring people through the door
Sell vouchers and products to patients directly, set up "happy birthday" and seasonal offers that run on their own, and run prize draws that grow your list. Each one branded to your clinic.
Measure what works
Every open, click, sign-up, shared leaflet and redemption is counted in one place, so your dashboard shows you plainly what reached people and what did not.
Connected to your booking system
Cliniko and Nookal connect, so your patient list fills itself in and appointments feed back. QR codes and short links for posters and the front desk, tracked like everything else.
Your patient list, in one place
Bring in the list you already have from any spreadsheet. Group people simply, for example new patients this year, or anyone you have not seen for a while, and the groups keep themselves up to date.
Ready-made content, if you want it
A library of templated patient education: leaflets, posters, posts and emails on common conditions. It is generic by design, the same for every clinic, and useful as a starting point. It is not the personalised website content the Clinical Content System writes for your clinic; the two are different things.
Every function above is in the platform today. What is live is always listed in the help centre.
Built AI-natively, and we are building on it
Everything in the Clinic Growth Hub already builds a picture of what your patients respond to: which emails get opened, which posts get engagement, which leaflet links get clicked, which surveys get answered. The next step is agents that work from that picture on your behalf: analysing what is working, suggesting what to run next, planning it around your calendar, assembling the campaign, and, when you are ready to let them, running it. You stay in charge of how much they do.
Direction, not a promise. What is live is on this page and in the help centre.
One writes it. The other tells everybody.
The Clinical Content System reads your website and your clinicians and writes the blog posts and treatment, condition and service pages that get you found by AI and Google. The Clinic Growth Hub is how your patients hear about them: a post when a new article goes up, an email to the people it is relevant to, a campaign around the condition it covers.
Each works on its own, and they are being designed to connect, so that what the system writes, the Clinic Growth Hub tells your patients about without you lifting a finger.
What does it cost?
The whole platform. Email workflows, the social scheduler and the post library, surveys, forms and widgets, campaigns and recipes, reviews, offers, vouchers and prize draws, the dashboard, your booking system connected, and the content library. Billed every four weeks, 13 times a year. Stop whenever you like.
Questions clinics ask about the Clinic Growth Hub
Do I need the Clinical Content System to use this?
No. The Clinic Growth Hub works on its own and many clinics use nothing else. The Clinical Content System writes your website content; the Clinic Growth Hub is how you communicate with patients. They are being designed to connect, and each works alone.
Is the ready-made content the same as the Clinical Content System?
No, and it is worth being clear. The library in the Clinic Growth Hub is templated patient education, the same for every clinic, useful as a starting point for a post or a leaflet. The Clinical Content System writes new, researched content under your clinicians' names, personalised to what your clinic should be known for, and measures whether it moves your visibility. Different jobs.
Does the Clinic Growth Hub make us GDPR compliant?
No tool can make a clinic compliant; your patient list is your responsibility. What the Clinic Growth Hub does is help you stay compliant: unsubscribes honoured everywhere automatically, separate preferences for tips, news and offers, a record of what each person ticked on sign-up, imports that respect opt-outs, send limits per patient, and a list no other clinic can see. More is being built; we only describe what is live.
What does it replace?
For most clinics: the social scheduler, the mailing tool, the survey tool, the form builder, the testimonials widget and the link shortener, and the spreadsheet of patients that sat between them. One subscription, one login, and everything connected.
How much time does it take?
Setting up your contacts and your first campaign is an afternoon. After that most clinics spend well under an hour a week, because the sequences, the scheduler and the recipes do the repeating parts.
Which booking systems connect?
Cliniko and Nookal today, so contacts fill themselves in and appointments feed back. Ask us about yours.
What happens to my contacts if I stop?
They are yours. Export them at any time, before or after you stop. There is no contract.